Blog 

Blog 

Welcome to the Horizon Imaging blog. This page will be updated regularly with news, current projects, details of new services and with the odd nuggets of advice thrown in here and there for good measure. Newest posts appear at the top of this page. Whilst this website has been online since 2007, this blog was only added in July 2014. Click on a blog post heading or the 'Read More' text to read a particular blog post. 
 

Posts tagged “marketing”

Last month we were commissioned to photograph a large residential extension of a stunning countryside property in Wormley, Surrey. From the outside the extension ... well, didn't look like an extension! — so well-executed was the design by Godalming-based MVL Architects. The extension consisted of a remodelled kitchen and open-plan dining area, and a large additional wing including a new entrance, utility rooms, washroom and study.  
 
MVL Architects asked us to fully document the extension from both outside an in which involved visiting the site twice to capture the exterior of the property in the most favourable lighting conditions — once in the morning and again in the afternoon. 
Architectural photograph of a residential extension in Wormley, Surrey
Last month we travelled up to Northampton to capture a set of promotional ground-level and aerial promotional imagery for builders merchants, Hevey Building Supplies, who had recently moved to a much larger and more impressive yard. 
 
The brief was to create a short film promoting the size of the site, the range of stock and also to capture the 'snake' of delivery lorries leaving the site at 7:15am sharp! We were also asked to take a set of promotional images across the site, both out in the yard and inside their warehouse and shopfront. 
Drone aerial photo of the Hevey Builders Merchants yard in Northampton
Our brand new Drone Aerial Filming showreel is long overdue ... but it's finally here! 
 
This video incorporates some of the wide range of aerial footage we've shot with our drones over the past 3 years. From construction sites to campsites, business parks to universities, private gardens to lavish weddings, we've filmed it all in glorious high definition (and some of the latest footage is in 4K too). 
 
So sit back, grab a coffee and immerse yourself in the incredible bird's-eye perspectives that only our drones can provide.  
Drone aerial filming showreel thumbnail
An increasingly popular use of drone aerial photographs is to combine them with computer-generated models of proposed developments — buildings which don't even exist but can be rendered so realistically that it becomes hard to tell where the aerial photograph stops and the computer-generated model starts. This type of imagery is especially helpful during the planning phase of new developments and for estate agents, allowing them to market as-yet-unfinished properties using highly realistic imagery of the completed projects. 
 
We have many years of experience working with property developers and 3D Visualisation Studios to do just this, and computer simulation software has become so advanced that it's almost impossible to tell where reality ends and the computer models start. Want to know more? Read on ... 
Drone aerial photo and computer-generated building montage used to market an extensive house renovation near Treyford, West Sussex
Over the past 18 months we have been working with leading interior design and fit-out firm, FIVE Interiors, to help them document some of their latest projects for their website and other promotional material. 
 
These have ranged from two finely crafted estate agents in north London and Hertfordshire, a stunning modern office re-design for an investment firm in Central London, and the redevelopment of a multi-floor office block in a listed building in the heart of Nottingham town centre. 
Architectural photograph of a bespoke interior office space in London W1 by FIVE Interiors
There aren't many other sites which look quite as spectacular from above as golf courses. From showing off the design and layout of the course, to the proximity to the countryside or local cities, to the challenges provided by individual holes — drone aerial photography and filming is revolutionising the way golf courses are being marketed. 
 
You invest heavily in the maintenance and upkeep of your course so it looks its best — make sure your marketing imagery is doing the course justice by investing in professional aerial photography. 
Drone aerial photograph of Woodcote Park Golf Club in Coulsdon, Surrey
Earlier in the summer (yes, it seems a long time ago now doesn't it!), we were commissioned by The Dower House Nursing Home in Winchester, Hampshire, to produce a new promotional video as part of a marketing refresh for their website. 
 
The video was to include aerial footage of their site to show off its beautiful green setting in the Hampshire countryside, as well ground-level footage taken in and around their care home. 
Drone aerial photograph of The Dower House Nursing Home near Winchester, Hampshire
Over the last few months we have been working with leading commercial property investment firm CBGA Robson to document some of their newest assets in London and across the South East of the UK. 
 
The properties have ranged from an empty supermarket store in Eastleigh, Hampshire, a block of units in an industrial park in Rochester, Kent, and a modern office block in Staines, London. The common thread linking all of these sites? The use of our fully-portable 50-foot telescopic mast to take elevated photographs of all the premises to help illustrate their scale and location. 
Mast aerial photograph of an office block in Staines, London
Back in 2015 we first visited this amazing landscaped vegetable garden near Petersfield, Hampshire, to take some promotional photographs for its architect, Graduate Landscapes. Now, 2 years later, we revisited the same garden to document how it had matured and developed over the intervening years, and to produce a brand new set of advertising material which could be used on the landscape architect's website. 
 
As well as taking a set of aerial and ground-level photographs of the garden, as we did last time, this time we were also commissioned to produce a short aerial and ground-level film to show off the grandeur and beauty of this very unique landscaping project. 
Drone aerial photograph of a stunning landscaped vegetable garden near Petersfield, Hampshire
A few weeks ago we were contacted by high-end estate agent Savills based in Guildford, asking if we could produce a short aerial video to help show off the location of a brand new property development that they were selling. The site in question is situated in the beautiful, stereotypically-English village of Puttenham in Surrey which lies in the 'Surrey Hills' — an Area of Outstanding Natural Beauty (AONB). 
 
As well as producing the video, we also took some aerial photographs which they could use in their printed marketing literature and on their website. 
Drone aerial photograph of a new property development in Puttenham, Surrey
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