Blog 

Blog 

Welcome to the Horizon Imaging blog. This page will be updated regularly with news, current projects, details of new services and with the odd nuggets of advice thrown in here and there for good measure. Newest posts appear at the top of this page. Whilst this website has been online since 2007, this blog was only added in July 2014. Click on a blog post heading or the 'Read More' text to read a particular blog post. 
 

Posts tagged “Promotional”

Earlier in the summer (yes, it seems a long time ago now doesn't it!), we were commissioned by The Dower House Nursing Home in Winchester, Hampshire, to produce a new promotional video as part of a marketing refresh for their website. 
 
The video was to include aerial footage of their site to show off its beautiful green setting in the Hampshire countryside, as well ground-level footage taken in and around their care home. 
Drone aerial photograph of The Dower House Nursing Home near Winchester, Hampshire
Over the last few months we have been working with leading commercial property investment firm CBGA Robson to document some of their newest assets in London and across the South East of the UK. 
 
The properties have ranged from an empty supermarket store in Eastleigh, Hampshire, a block of units in an industrial park in Rochester, Kent, and a modern office block in Staines, London. The common thread linking all of these sites? The use of our fully-portable 50-foot telescopic mast to take elevated photographs of all the premises to help illustrate their scale and location. 
Mast aerial photograph of an office block in Staines, London
Back in 2015 we first visited this amazing landscaped vegetable garden near Petersfield, Hampshire, to take some promotional photographs for its architect, Graduate Landscapes. Now, 2 years later, we revisited the same garden to document how it had matured and developed over the intervening years, and to produce a brand new set of advertising material which could be used on the landscape architect's website. 
 
As well as taking a set of aerial and ground-level photographs of the garden, as we did last time, this time we were also commissioned to produce a short aerial and ground-level film to show off the grandeur and beauty of this very unique landscaping project. 
Drone aerial photograph of a stunning landscaped vegetable garden near Petersfield, Hampshire
A few weeks ago we were contacted by high-end estate agent Savills based in Guildford, asking if we could produce a short aerial video to help show off the location of a brand new property development that they were selling. The site in question is situated in the beautiful, stereotypically-English village of Puttenham in Surrey which lies in the 'Surrey Hills' — an Area of Outstanding Natural Beauty (AONB). 
 
As well as producing the video, we also took some aerial photographs which they could use in their printed marketing literature and on their website. 
Drone aerial photograph of a new property development in Puttenham, Surrey
Earlier in the year we were commissioned by national construction firm Willmott Dixon to take a set of aerial photographs and produce an aerial and ground-based promotional video of one of their latest flagship projects — the 'Sibson' building at the University of Kent. 
 
The extraordinary W-shaped building is likely to be entered in for a number of awards, as the project has met / exceeded a number of stringent requirements in terms of energy efficiency and sensitivity to the surrounding environment, and Willmott Dixon were keen to have some striking imagery to represent the project. 
Screenshot from aerial video of the Sibson building at the University of Kent
Over the last few months we have been photographing a number of sites for digital marketing agency OneAgency on behalf of their client Bailey, specialists in roof and general building cladding products. 
 
The work involved capturing a mixture of ground-level and aerial imagery of a number of sites where Bailey's products have been used. So far we're only able to show photos from two of these projects, but we will be sharing more once permission has been granted. 
Architectural photograph of a block of flats in Clapham, London
Last month we were commissioned by Corniche Builders to photograph one of their latest projects — a brand new flint-clad church hall in Redhill, Surrey. Justifiably proud of the beautiful design and execution of this new building, Corniche were keen to show it off to its best using professional ground-level and elevated photographs. 
 
The church hall was built directly next to the existing 19th Century St John the Evangelist Church, and it was key that the design and appearance of the new hall matched the church as closely as possible. 
Mast aerial photo of a new church hall next to St John's Church in Redhill, Surrey
In August we were commissioned by Two Hoots campsite in Alresford, Hampshire, to produce a promotional video that would not only show off their accommodation and facilities, but more importantly their stunning countryside location. 
 
As in previous video shoots, we were given completely free reign over how to shoot and produce the video, and one sunny August afternoon we spent several hours on site capturing short video clips from multiple angles - using both our drone and ground-based video cameras. 
Drone aerial photo of Two Hoots glamping site in Alresford, Hampshire
1 BILLION - That’s the number of unique visitors to YouTube every month. If your horizon is just the UK, then I’m afraid that number falls to a mere 20 million! By 2017, video is expected to account for 69% of all consumer internet traffic (according to Cisco). Every indicator on the subject of video points to rapid growth of this type of engaging online content. With people turning to video for their entertainment and information needs, small businesses need to realise that failure to include video in their internet marketing strategies will set them at a disadvantage. If you remain unsure, here are five sound business reasons why you need to consider video content now. 
Earlier this year Horizon Imaging was commissioned to produce another promotional video for national construction firm Willmott Dixon who we have worked with on a number of projects in the past. This time we were asked to document a number of extensions and landscape alterations at the Dover Christ Church Academy in Dover, Kent. The video will be used at internal staff meetings to illustrate the variety of work Willmott Dixon undertakes, providing a particularly valuable insight to those members of staff who were not directly involved in the Dover Christ Church Academy project.